Smarter Britain
Smarter Britain
Inspiring the next generation of British entrepreneurs.
About Smarter Britain
Smarter Britain is a pioneering UK initiative with a bold mission: to support 1,000 new businesses in 1,000 days. Focused on breaking down barriers to entrepreneurship, it offers no-jargon, no-paywall access to expert guidance, mentorship, and early-stage funding.
Smarter Britain partnered with Bitcube to bring this vision to life through a comprehensive, easy-to-use web platform, designed to help new entrepreneurs turn ideas into viable businesses through a guided journey, practical tools, and real-world support.
The Challenge
Before Smarter Britain launched, aspiring entrepreneurs across the UK faced major barriers. Startup guidance was often too technical, outdated, or scattered. First-time founders struggled to access meaningful mentorship or early-stage investors. For many, especially informal traders and micro-businesses, mainstream support was inaccessible, and paywalls made most platforms out of reach.
Smarter Britain set out to change that. They needed a single, easy-to-use platform that brought everything together, learning, mentorship, funding, and support, without jargon or barriers.
Our goal was clear: to design and develop a robust, scalable platform tailored to the real needs of new and underserved entrepreneurs across the UK.
Our Solution
To bring Smarter Britain’s vision to life, our UX/UI team led research and full-platform design focused on first-time founders and underserved business communities.
We built the platform using NextJS, Prismic, and Prisma/PostgreSQL, delivering a fast, flexible solution. It guides users through a self-paced startup journey, supported by a resource hub with templates, contracts, HR tools, and guides.
We also built a curated marketplace connecting entrepreneurs with service providers with smart rate negotiation features, and tools for event promotion and announcements. A freemium model keeps the platform accessible while supporting long-term growth.
Everything was designed for scale, laying the foundation to support thousands of UK entrepreneurs.
Key Features of the Project:
- A guided startup journey with personalised dashboards and curated business-building tools.
- A mentorship ecosystem with task management, industry filters, and anonymous first contact.
- A curated marketplace for service providers with Stripe-powered subscriptions and messaging.
- A centralised resource library with tiered access and version control.
- Student-focused tools for exploring entrepreneurship as a career path.
- A full admin dashboard for managing users, content, events, and platform analytics.
Client Overview
- Client: Smarter Britain
- Location: London, United Kingdom
- Industry: Entrepreneurship, Startup Support
Discover
- Bespoke Software Development
- UX/UI Design
Tech
- NextJS
- Prismic
- PostgreSQL
In the Media
The Results
Smarter Britain is on track to support the launch of 1,000 new businesses in its first 1,000 days. Thousands more will benefit from free, practical tools, from templates and planning resources to step-by-step business guidance.
A growing mentor ecosystem is helping users stay motivated and accountable, while the curated marketplace gives entrepreneurs trusted access to essential services without the usual barriers.
Importantly, the platform is already gaining traction with underserved groups, like informal traders and small-scale businesses, often excluded from traditional support systems.
By breaking down these barriers, Smarter Britain is driving real, inclusive economic change across the UK.
Client Testimonial
“We have worked with Bitcube for 4 years, and continue to be impressed by their capability, customer service and strong work ethic.”
“A few things that stand out for me are their efforts to understand our business and their appreciation that customer experience has a massive impact in our operation.
Another one is their technical capability in that they can actually do the incredible things that they promise, which sounds simple, but very rarely is. At the start I thought ‘if this system does what these guys say it’s going, it will be phenomenal.’ And although I didn’t believe them at the start, it has done everything and more than they promised!
Bitcube has built a fantastic team of developers, and we will no doubt be continuing our relationship with Bitcube into the future. As we are UK based, when starting the project our biggest concern was about working remotely. However, this concern proved to be unfounded – collaboration and communication has been fantastic. When needed, we have been able to have daily calls and numerous screen-share sessions and we have also been able to catch up during their visits to London and my visits to their offices.”
Bruce Casalis
Founder & Managing Director
